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Not only is it opulent, it's an incredibly forward thinking and financially smart decision to choose 100% wool carpets, due to their unparalleled resilience, bounce-back ability, stain resistance and long lasting dependability. Look after your wool and it will be there for you for decades to come.
When people say, "They don't make them like they used to!" when referring to throwaway culture and disposable items produced cheaply to be replaced, they weren't talking about the Hereford 100% Wool carpet.
Available in both 4m and 5m widths, you don't have to worry about big rooms or difficult shapes of spaces. At 950gsm, it's a lighter carpet, but with a TOG rating of 1.13 it doesn't skimp on insulation.
Not to mention, it's NATURAL! If you're environmentally conscious, this carpet is one of the best choices, and perfectly paired with our Springbond Underlay, which is made of 80% recycled materials and is 100% recyclable.
In a loop pile, we don't recommend this carpet for those with clawing furry friends, as they can hook a loop and pull, causing damage to the carpet. Keep your furbaby's claws trimmed and give them alternative scratching posts however and we're sure they'll love rolling on the carpet for belly-rubs just as much as you.
Read a little more below about the benefits of Wool, Loop and Action Backed Carpet and don't forget to order your free sample of this stunning soft carpet today!
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Pile Weight950G/M2
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Material100% Wool
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BackingAction Back Carpets
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StyleLoop Pile
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MakeLifestyle Floors
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Tog Rating1.13
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BCO CodesBCO30341384
Delivery Pricing
Local Delivery - £19.99 / Orders over £250: FREE
(Herts, Beds, Bucks, Cambs, & Northants).
Delivery status - most orders delivered within 7 working days.
Rest of the UK - £75 Orders Over £250: £34.99
Scotland & Wales will carry a surcharge, contact prior to ordering
We only deliver to Mainland UK, please contact us if you have any questions.


Weave Type
Loop Pile Carpet
Loop pile carpets are made of tightly woven, densely packed fibers that are more durable than cut pile carpets.
They can withstand heavy foot traffic and are often used in commercial or rental properties and high-traffic areas such as hallways or living rooms due to the constant walking in and out and those often used pathways and standing points, like that spot in front of your sofa!
A great insulator, they're brilliant at muffling sounds, cutting down on stomps and booms from energetic individuals and keeping your home warm and cosy, cutting down on heating bills.
The looped pile structure of loop pile carpets means that spills sit on top, giving you time to clean them up before they soak into the fibers. Loop pile carpets are easier to clean than cut pile carpets, and regular maintenance can help them look good for longer.


Material Type
100% Wool Carpet
The natural choice for the environmentally conscious, there's nothing quite like the feel of real wool carpet.
Luxurious and comfortable under foot, they are also extremely hard wearing. A natural fibre, wool is a superb insulator, with great water resistance and inherently fire retardant it is easy to clean and has natural bounce-backability, making it a superb choice for any room in your house, especially those in which you might move furniture around...
Wool's durability and ability to retain its shape make it a good choice for living rooms and dining rooms where chairs and tables can get moved around frequently.
This could leave divot marks in other carpets, but with just a little helpful brush of your foot or finger, wool can bounce back from impressions made by light furniture.
As a natural fibre, it's sustainable and can be often be recycled, saving your carpet from ending up in landfill.


Backing Type
Action Backing
Action, or hessian backing as it is also known, is a sturdy choice. Unlike felt, action backed carpets are recommended to be used with underlay to give a softer, more comfortable feeling underfoot.
Action backed carpets are highly durable and have a longer lifespan than felt backed carpets due to their woven backing.
The long lifespan makes them a great value choice as you'll see more milage for your money and with regular care, will be enjoying your carpet for years to come.
Carpets with Hessian backing are great at dampening sound, making them a great choice for active family homes and offices.
Due to the sturdy, long lasting nature of the carpets, they are popular with hotels and businesses which encounter high foot traffic through their carpeted areas.
Easy Installation Perk:
Action backed carpets are very easy to handle during installation, making them a great choice for home owners to work with and put down themselves, without the need for professional installation costs.